From data dashboards to SEO strategy, UNI marketing grads and industry leaders show how mastering analytics is now essential to crafting creative, results-driven campaigns.
After a transformative week at the Okoboji Entrepreneurial Institute, Lane Kruger ('26) returned to the Wilson College of Business with a sharper vision, stronger network, and the confidence to turn his creative side hustle into a full-time business.
UNI’s Advanced Auditing course gives students real-world tech skills in tools like Tableau and Alteryx to uncover insights and stay ahead in a data-driven industry.
Ethics for Professional Life, a new course supported through the Wilson Endowment for Integrity and Excellence, is gaining popularity with students across majors ranging from business and biology, to nursing and computer science.
UNI’s SHRM chapter has earned the coveted Superior Merit Award from the national Society for Human Resource Management, standing out as one of the top student chapters in the country and proving UNI students are leading the future of HR.
From small-town roots to shaping UNI’s real estate future, Tom and Karol Nordstrom’s decades of giving prove how scholarships can change lives—and inspire the next generation.
With its focus on excellence and ethical leadership, the Wilson Endowment supports UNI’s Beta Gamma Sigma chapter, enabling top business students to pursue opportunities such as the Ethical Leadership Credential and national conferences. Recent alum Reagan Lommell, ’25, who works in Technology Risk Assurance at Ernst & Young in Minneapolis, discusses how these opportunities influenced her UNI experience and continue to guide her early career.
UNI graduate Maddie Palmersheim opens a new bakery location on College Hill, crediting her most impactful experiences to UNI's JPEC and the Entrepreneurship Club.
Wilson College’s new development officers, Lee Westphal and Tyler Hospodarsky, are connecting with alumni and donors nationwide to strengthen student opportunities and celebrate UNI’s 150-year legacy of excellence.
