Marketing & Entrepreneurship Stories & News

Theodore Catnap served as the Mayor of vIowa

UNI documents its history in the metaverse

With all the buzz, you might think the Metaverse is a brand-new concept – the cutting edge of technology where all ideas are new and innovation is celebrated.  Meanwhile, University Archivist, Jaycie Vos is working to acquire more than a decades’ worth of historical and virtual documents related to UNI instruction, research, and creative activity in the metaverse. 
Sam Parakkal presenting about JoyCorps

Working at the intersection of purpose and profit, UNI alum helps entrepreneurs build impactful businesses

UNI alum Sam Parkkal's life has come full circle from his time being mentored at the JPEC to now becoming a mentor as the executive director of JoyCorps.
OEI Competition

Students take home awards, experience from Okoboji Entrepreneurial Institute

A group of entrepreneurship students from the University of Northern Iowa John Pappajohn Entrepreneurial Center (JPEC) were selected to attend the Okoboji Entrepreneurial Institute (OEI) this summer, gaining valuable skills and taking home some hardware.
Madison Krarmer

UNI student Madison Kraemer elected national president of FBLA

Madison Kraemer (Marketing and Organizational Leadership, ’23) spent the last year serving on the national board of directors for Future Business Leaders of America (FBLA), a student organization dedicated to future business leaders in middle school, high school and college. Her goal quickly became to become president and help advocate for the organization.
Student organization posing in front of Curris Business Building

4 reasons why you should join a student organization right now

Student organizations can be one of the keys to a successful college career. The UNI College of Business offers more than 20 organizations to help you grow personally and professionally, including leadership and major-specific clubs.
Is a Business Degree Worth It?

Is a business degree worth it?

If you’re a high schooler who’s been mulling over your future plans, you may have heard mixed information when you’ve asked “Is a business degree worth it?” While the cost of tuition can look intimidating, there’s so much more than the short-term expense to consider. If you’re selecting the right major at the right school, your degree will more than pay for itself over time. Here’s a guide to help you understand the true value of a business degree.
A professor lecturing.

Marketing, entrepreneurship fellowship funded in honor of longtime marketing professor

The first named faculty fellowship in the Department of Marketing & Entrepreneurship was fully funded and will serve as a lasting reminder of one of the most celebrated professors and mentors at UNI’s College of Business.
BLK & Bold Coffee

Alumni's coffee business lands deal with NBA

Pernell Cezar, Jr. (Marketing and Financial Management, ’10) doesn’t allow himself too much time for pinch-me moments. The co-founder and CEO of BLK & Bold Specialty Coffee, Cezar prefers to look ahead — “keep my eye on the ball,” Cezar says. “I can get easily overwhelmed if I pause and acknowledge those moments.”
Members holding the trophy

UNI advertising team takes top honors

On Friday, April 22, 2022, a team of advertising students from UNI took home the top prize at the AAF District 9 National Student Advertising Competition (NSAC) in Kansas City, Missouri for their winning campaign for Meta to promote the Quest 2 VR headset.  
Pernell Cezar

Northern Iowa alum selected as influential leader

A UNI finance and marketing alum who co-founded the first Black-owned coffee business with national distribution has been named a 2022 Influential Leader by the world’s largest business education alliance.