The marketing and advertising industry is changing quickly. Gone are the days of placing an ad and waiting weeks to see it on a billboard or in a magazine. Today, advertisers can publish an ad and have it shown to customers in a matter of seconds. With the increased speed comes instant feedback from customers and metrics on performance.
The University of Northern Iowa (UNI) is expanding its Bachelor of Arts in Accounting program to include a hybrid – online and in-person delivery – option for students in the Greater Des Moines metropolitan area. The hybrid delivery model will offer the convenience of online business-core and elective courses with in-person evening accounting courses on the DMACC Urban campus.
When it came time for Chad Chandlee to decide which college to attend, picking the University of Northern Iowa was a no-brainer. “I loved UNI,” Chandlee said, who is now president and chief operating officer of Kendall Hunt Publishing in Dubuque.
