The University of Northern Iowa announced a change to the name of its marketing department to reflect long-held entrepreneurial values that in recent years have surged in popularity for current and prospective students. The new name, the Department of Marketing and Entrepreneurship, was approved by the Board of Regents at a June 4 meeting and both reflects and legitimizes the department's commitment to teaching the mindset, values and strategies of entrepreneurs.
The University of Northern Iowa College of Business Administration once again earned the “gold standard” for business colleges worldwide after the AACSB extended its accreditation for another five years in recognition of its continued excellence in education.
Only 5% of business schools worldwide have earned AACSB accreditation, and UNI was one of just 38 business schools in the country to receive the extension in this recent quarter.
With a UNIBusiness education as a base, Becca Flynn Kettman (Marketing ’14) has been serving a larger purpose in her career track — working to improve and preserve our planet. Kettman is a fellow with the U.S. Environmental Protection Agency’s Office of Ground Water and Drinking Water in Cincinnati, Ohio.
If you’re prepared for each meeting with an agenda and/or classroom instruction and you’d like to take a poll, simply set one up prior to the meeting directly in Zoom. It’s easy to do and you’re able to share the results with participants during the meeting and download the results.
Zoom has become the virtual meeting platform of choice for thousands of people due to the COVID-19 pandemic. If you’re new to Zoom, or virtual meetings in general, the idea of online meetings can be overwhelming for us who’ve never worked or taken classes from home.
COVID-19 is forcing us to make organizational adjustments that are outside of the comfort zone for some. Although it’s been reported that 43 percent of employees work remotely with some frequency, leading a team of employees from afar can feel daunting, especially if those employees are new to working from home.
The University of Northern Iowa student chapter of the American Advertising Federation (AAF) won three awards at the annual Cedar Valley Addy awards show (Student Best in Show and two Gold Addys) last month. The group earned the hardware thanks to its “Get Dogged” campaign, which it created for the annual National Student Advertising Competition (NSAC) last year.
The past few years have been especially fun for Steve Bruere (Marketing ‘03).
The president of Peoples Co., a farmland brokerage firm, Bruere is also a partner in Diligent Investment, which focuses on real estate development. He is also the mastermind behind Iowa’s first agrihood, a development that will bring together housing and farming culture, in Cumming, a small town just beyond the southwest edge of Des Moines.
Bruere enjoys working on the agrihood project because he gets to mix both sides of his professional life — farmland and development.
Laurie Watje has worked closely with UNI students and their businesses for 12 years. As the associate director of the UNI John Pappajohn Entrepreneurial Center, Watje has seen the whole gamut of business plans and ideas.
In recent years, she’s noticed a trend with Generation Z students — people born roughly after 1995 — and their passions. They don’t just want to create a business; they want to create a mission.
Despite possessing one of the most common names in the English language, Jacob Smith (Marketing '19) rejects the idea of being generic. He’s a bowling-obsessed marketer and entrepreneur who has been described as “intense” on his worst day and “passionate” at his best. Jacob was selected to give the student address at UNI's fall commencement ceremony Saturday, Dec. 21, 2019.
